Lea Ceramiche
September 26, 2016

LEA CERAMICHE ASSIGNS THE STRATEGY AND MANAGEMENT OF SOCIAL MEDIA PROFILES TO O-ONE

Lea Ceramiche, part of Panariagroup Industrie Ceramiche Spa, a major international ceramics group, has assigned to O-One the task of developing the strategy and management of its social media profiles on Facebook, Instagram, Twitter, YouTube and Pinterest.

The collaboration between Lea Ceramiche, part of Panariagroup Industrie Ceramiche Spa, a major international ceramics group, and O-One gets under way.

The company from Fiorano Modenese, which is characterised by its offer of products in line with the latest trends, with an international taste and focus on quality design, has assigned to O-One the management of its social media profiles on Facebook, Instagram, Twitter, YouTube and Pinterest with the objective of communicating the new brand identity.
A communication strategy has been structured directed towards both the professional and the final user, highlighting the specific features of each collection and the corporate values of excellence and innovation through dedicated formats in which the original and creative qualities remain central.

The Instagram profile, in particular, has been subject to significant graphic restyling and the reorganisation and reworking of the contents, to visually portray the aesthetic innovation which is in the brand’s DNA.

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