Ferretti Group at Cannes Yachting Festival
September 25, 2015

Ferretti Group at Cannes Yachting Festival

A majestic fleet of twenty-one boats captured by O-One on an original video format.

Ferretti Group, world leader in the design, construction and sale of motor yachts and pleasure vessels, with a unique portfolio of prestigious and exclusive brands such as Ferretti Yachts, Pershing, Itama, Riva Mochi Craft, CRN and Custom Line, presented a prestigious fleet of twenty-one boats at Cannes Yachting Festival, six of which were brand new.

The Group turned to O-One to develop short videos for the world premiere of the launch of their new lines using the brand’s social profiles: Ferretti Yachts 700, Ferretti Yachts 550, Riva 76’ Perseo and Custom Line 108’.

The agency developed an original video format to share on the brand’s social profiles, taking charge of the production process: the videos are short, engaging and invigorating.

The live videos shot during the Festival were shared on the following social profiles belonging to the brand:
Riva 76' Perseo
Custom Line 108'
FerrettiYachts 550
FerrettiYachts 700

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